Taglines! I love them, and you probably do, too! I think they’re like the seasoning to a movie poster, making it pop and sizzle. A well-crafted tagline has the power to lure you in and tug at your curiosity. Many times, they appear on the key art—especially when the producers are intentional about the message they want to send you, and sometimes they are found in the dialogues and become part of the culture. Remember these?

‘Just because you’re invited, doesn’t mean you’re welcome.’ – Get Out, 2017
‘I’m the king of the world!’ – Titanic, 1997
‘In space, no one can hear you scream.’ – Alien, 1979
‘I’ll be back.’ – The Terminator, 1984
‘Here’s looking at you, kid.’ – Casablanca, 1942

These lines can linger in your mind long after the credits have rolled. But what’s the secret behind these small but mighty phrases?

Crafting a movie poster that sticks is a blend of emotional oomph, straightforwardness, and a direct line to the movie’s heart. A clever tagline becomes the cherry atop the cinematic sundae, whisking audiences away into the film’s universe and leaving a mark that’s hard to forget.

The magic lies in the art of fusing creativity, relevance, and an emotional punch into those few words. A great tagline isn’t just some catchy phrase; it’s the soul of the movie distilled into a handful of carefully chosen words. And for us, that’s the secret sauce we sprinkle on our own poster creations.

When a movie poster boasts a memorable tagline, it’s like a magnetic force pulling at your heartstrings. It’s the trigger that sets off a whirlwind of emotions, be it excitement, curiosity, or that little shiver down your spine. You can’t help but get sucked right into the movie’s vibe.

So next time you spot a movie poster with a killer tagline, give it a moment. It’s not just a bunch of words; it’s the red carpet rolled out for your emotions. Share some of your most memorable taglines with us!